Name of project
Project description and brief overview. The client / project asked me to do XYZ. In the process of building this XYZ I discovered ABC. The solution to ABC was this incredible journey. Project description and brief overview. The client / project asked me to do XYZ. In the process of building this XYZ I discovered ABC. The solution to ABC was this incredible journey. Project description and brief overview. The client / project asked me to do XYZ. In the process of building this XYZ I discovered ABC. The solution to ABC was this incredible journey.
Service 1
Design , Visual Design, UX Design
Website Link:
Design , Visual Design, UX Design
Product Feature
Information that grabs the readers attention – 1 line
Website
For the second annual Rejuvenate conference the Wiild group wanted a website that communicated a cohesive branding message and set high expectation for the event attendees experience.
Website
For the second annual Rejuvenate conference the Wiild group wanted a website that communicated a cohesive branding message and set high expectation for the event attendees experience.
Website
For the second annual Rejuvenate conference the Wiild group wanted a website that communicated a cohesive branding message and set high expectation for the event attendees experience.
Setting the Identity
Following established brand guidelines I was inspired by the pink pallet, water colors, and font families.
I decided on the design direction of feminine, fresh, and bold. I translated this direction into gradient pink tones, subtle outlines, and floral animations.
Website
Working with the marketing team, we decided a restructuring of the information architecture and navigation would lead to stronger ticket sales.
Through the design I provided multiple ways for users to learn more about the event, Wiild group, the agenda, and to register for tickets.
Connection
The Wiild group is focused on empowering women in leadership through community. The new website design visually communicates connectivity.
Giving attendees tools to relax, hear from thought leaders, and build themselves holistically is outlined throughout the entire site.
